Mark S A Smith
International Business Strategist, Author & Speaker
● How can your sales team sell to a customer whose budget is frozen?
● How do you deal with your salespeople who think that selling in this pandemic is in poor taste?
● What can salespeople do right now to get set for success?
● How will the global situation impact the future of MSPs?
ABOUT MARK S A SMITH
When you need pragmatic strategies and tactics to rapidly grow your business, create or survive disruption, and be in position to get the business that looks impossible, engage with Mark S A Smith. He brings new understanding and insights to your team about how customers, both internal and external, think about making decisions, and how to rapidly align with their motivations to gain agreement and achieve new outcomes.
Heading his own boutique consulting company since 1990, he’s researched and developed business models and go-to-market methods to predictably conduct successful executive-level meetings when multiple people must come to a conclusion to make important decisions. The result: his clients sell
complex, expensive products and services as fast as humanly possible.
Working in the world of technology since 1982, Mark has used systems thinking to help organizations successfully bring new, disruptive technology to market, learning the secret to conducting conversations with customers who don’t think they want or need what’s being sold. In every case, he’s been up against aggressive competition and identified ways to routinely win the business, even in tough markets.
Mark is an electrical engineer, media technologist, computer programmer, hardware salesman, software marketer, business owner, executive coach, author, professional speaker, video producer, podcaster (The Selling Disruption™ Show), blogger, musician, and father of five Millennial children who do not live at home. He’s worked in 54 countries and six continents.
Mark’s authored many books, business case assessment tools, sales playbooks, go-to-market strategy guides, sales channel launch plans, business plan tools, video-based training systems, corporate webinars, and hundreds of articles and blogs. Books include Pivot to Profit from IT Disruption, Security in the Boardroom, Linux in the Boardroom, Guerrilla Negotiating, Guerrilla TeleSelling, & Guerrilla Trade Show Selling. Forthcoming: Selling Disruption & Executive Strategy Skills.
Mark’s clients include Arrow Electronics, Agilysis, AMD, BEA, Broadcom, Bullseye Capital, CDW, ConnectWise, Commvault, Dell, ePlus, Forrester Research, HP, Hitachi Data Systems, Microsoft, IBM, IPED Consulting, Internal Consulting Group, Ingram Micro, Insight, Tech Data, Living Fuel, Oracle, Raytheon, Ruckus, NetApp, Sanmina, Sugar CRM, Synnex, Lexmark, Viavi Solutions, Zones, Society of Government Meeting Planners, National Speakers Association, and Meeting Professionals International.